Supporting Tool
Google Forms
A form for collecting consented screening answers or short accounts of a customer’s recent experience.
See when this tool can help, what to check first, and the work it supports.
Visit the official siteBest fit
Where it can help
- Screening research participants against stated recent-experience criteria.
- Asking a small set of open questions when a defined customer question remains unanswered.
- Exporting responses for restricted, source-linked review.
Limitations
What to check first
- A form response does not represent all customers or replace an interview or observed task.
- Collect direct identifiers only through an approved contact route, and keep them separate from the research evidence record.
- Check responder access, response-summary visibility, collaborator access, consent wording, and retention before sharing the form.
- AIWorkDex does not host forms or collect responses. Use an approved account and access policy.
Pricing context
Check current prices and terms
Account access and advanced feature limits vary by workspace and plan.
Practices using this Tool
See how to use it
Customer Research
Build an experience-based recruitment path
Recruit participants who have consented and recently faced the situation under study.
Create a consent-aware feedback route
Give early users a clear way to report a relevant experience and choose separate follow-up research.
Marketing
Build an evidence-backed customer-angle matrix
Produce distinct ad-angle hypotheses with traceable customer evidence, safe claim boundaries, and a human-reviewed brief for each test.
Sources
Read the sources for this tool
Check what the sources say about using it in these practices.